The mobile app business is growing at a fast pace, and most lucrative in today's marketing. Consumers spend approximately two hundred hours on their cell phones each day, and marketers are capitalizing on this growing marketing. Although, there is just about an app to help and entertain smart phone, iPad, and iPhone users; there is still room for improvement, and new apps. Building and Marketing Mobile Apps that Sell counts the cost of building a mobile app, and outlines the precise steps successful apps developers make to build a valuable mobile app. This book also goes through the marketing process to get your mobile app out there and in the hands of end users.