Would you like to make twice as much working only half as much?There are people doing this right now... today. Men and women who work only 40 hours, or less, each week yet regularly make more than double the revenue of others who work 80 hours a week.What actions determine whether you end up with a small business pulling in five figures a year or a billion-dollar behemoth blazing a path to market dominance?As an entrepreneur, you’re told the secret to success is working hard and fighting your way to the top. But what if this advice came from all the wrong people and places? What if there was more to the success stories you read in magazines, watch on TV or hear on the radio? Uncover the True Secret to Success Author Charles Gaudet discovered that nearly every great organization – companies like Apple, Nordstrom, Zappos, FedEx or Disney – follows a stunningly similar formula. And surprisingly, this approach defies the principles followed by most entrepreneurs running businesses today. In The Predictable Profits Playbook he reveals the real reasons why some businesses find growth opportunities in any economic situation and others balance on the edge of failure. Research shows many small business owners seek out success strategies from other small business owners and, for this reason, most remain small. Fortunately, today’s advances in technology and media level the playing field, allowing small businesses to compete using a ”big-business playbook,” even when they don’t have a big-business marketing budget. Inside The Predictable Profits Playbook, you’ll learn time-tested lessons from leading small business owners and discover how to: Succeed in a down economyBecome the preferred provider sought by only the best customersSwipe market share from your competitorsIncrease margins while growing demandMultiply your prospect-to-sales ratioBoost customer loyalty and build a raving fan baseCreate predictable and rising profits from one month to the nextBecome known as a business of excellenceThe Predictable Profits methodology avoids gimmicks, schemes or stunts – and you won’t need to outspend your competitors. Instead, you’ll focus on optimizing your existing marketing dollars to deliver the greatest advantage to your customers. Some entrepreneurs want to experience growth and others just wish for it.This book is for the motivated entrepreneur committed to making growth happen.